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Archive for the Technology Category

How to Change the World with Print

How to Change the World with Print
This past week, I had the opportunity to attend HP’s Dscoop for Marketing and Creatives in Dallas, Texas. (In case you didn’t know, we recently installed an HP Indigo 12000, taking our clients capabilities in print and direct mail pieces to the next level.) The Dscoop committeeRead more

The State of Social – Facebook

The State of Social – Facebook
As social media marketers, it’s important to take a second to evaluate the digital platforms that we use to engage our consumers, members, and brand advocates. Aside from looking back at your own analytics, it’s extremely important to look at social media trends as a whole. WhichRead more

That’s Not Who You Think It Is

That’s Not Who You Think It Is
It’s Monday morning and you receive an email from your CEO requesting that you make an urgent wire transfer of $20,000 to your company’s newest client. Without second-guessing, you proceed with the transaction without further verification from your CEO. An hour later your CEO calls you andRead more

Viruses, Malware, and Worms. Oh My!

Viruses, Malware, and Worms. Oh My!
As humans, we no longer inhabit only the physical world – we live in the digital world as well. We have neighborhoods (friends/contacts) within multiple communities (Facebook/LinkedIn). We bank, shop, date, go to movies, and store personal information online – which is really scary. All of this,Read more
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